Aiuto — How It Works
Agentic AI · Sales Intelligence Platform

The colleague who
tells you what's true.

Aiuto connects to your entire stack — CRM, call intelligence, outreach, enrichment — and gives sales professionals a real edge before, during, and after every conversation.

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Four moments.
One platform.

Most sales tools give you data. Aiuto gives you direction. It works across the full selling motion — from the first email to the renewal conversation.

01 · Before the call

Pre-Call Intelligence

Fifteen minutes before every meeting, the Pre-Call Agent sweeps your connected stack — CRM history, prior call transcripts, engagement signals, firmographic data, live news — and surfaces a real briefing. Who's in the room. What they've said mattered to them. What you promised last time. Three specific things to drive today.

CRM history Transcript review Persona signals News triggers
02 · Outreach

Persona-Fueled Drafts

The Outreach Agent writes emails grounded in real account signals — what the prospect said on a prior call, what their company announced, what their peers care about. No templates. No "I hope this finds you well." Every send goes through rep approval. Nothing outbound without your sign-off.

Signal-grounded Rep approval No mass blast Per-contact drafts
03 · During the call

Goose — Live Copilot

Goose listens to your call in real time. It fires objection handling at the moment the objection lands — not after. It surfaces what this prospect's peers said was a deal requirement. It tells you when to slow down, when to ask for the next step, and when you're running out of time. Silence is a feature: Goose only speaks when it has something worth saying.

Live suggestions Objection handling Memory recall Pacing nudges
04 · After the call

Coaching That Sticks

Clean transcript. Real to-dos — with owners and dates, not "follow up soon." A coaching note tied to specific moments in the call with timestamps. Structured CRM updates proposed for your review. And over time, the platform gets smarter about your patterns: where you stall, what objections recur, what's worth training.

Timestamped coaching CRM update proposal Real to-dos Full transcript

Everything in
one contract.

Aiuto is ERP-agnostic by design. It speaks to every tool your team already uses through a single normalized integration layer. Adding a new provider is one file, no changes to the agents.

🔴
Salesforce
CRM
🟠
HubSpot
CRM
📞
Gong
Call Intelligence
📧
Salesloft
Engagement
🔍
ZoomInfo
Data Enrichment
📊
Clari
Forecasting
📮
Gmail
Email
📬
Outlook
Email
🎙
Deepgram
ASR / Transcription
🗣
AssemblyAI
ASR / Transcription
Outreach.io
Engagement
Your Tool
One file to connect
Aiuto Platform — Integration Architecture
Web App (rep + leadership UI)       Goose Live Overlay
FastAPI Gateway · REST / SSE · WebSocket
Pre-Call
Outreach
Goose (live)
Coaching
Leadership
Integration Registry — one contract, many providers
CRM
Conversation
Engagement
Enrichment
Forecast + Email
Postgres · State · Transcripts · Drafts · pgvector Memory

Agents talk to integrations through the registry, never directly. Swapping HubSpot for Salesforce is a config change.


In your ear.
Not in your way.

Goose lives in a side panel during your call. It listens, takes notes, and speaks only when it has something worth saying. Here's what a real call looks like.

aiuto
LIVE · Northwind Logistics — Stage 4 Working Session · 00:43
Transcript
brief00:00
Pre-call brief loaded. Prior call Apr 22: Priya — 90-day adoption rule from Lena (CRO). Marcus: prior tools "felt bolted on." Open: EU data residency.
Sam00:01
I want to use today to land on a path forward, given the Salesforce migration timing.
Priya00:08
Lena's not convinced this is the quarter. We've burned cycles on tools that didn't stick.
Sam00:27
Let me show you how we instrument adoption from day one — you'd see the curve before renewal.
Marcus00:35
What about data residency? Our German customers are non-negotiable on that.
Goose
Live · Listening
objection · respond
Lena's the gatekeeper. Surface the 90-day metric story now.
signal · don't miss
She just told you the deal criteria. Repeat it back so she owns it.
reminder
EU one-pager is in your sales drive. Promise it; don't wing the answer.
next step · ask now
Lock dates now. Two slots. Don't leave this open-ended.
Priya Shah · 00:08
"Lena's not convinced this is the quarter. We've burned cycles on tools that didn't stick."
Goose fires — objection · 00:09
Lena is the CRO and the gatekeeper on adoption. She set a 90-day rule after the last two tools failed in week three. Don't react to the objection — pre-empt it. Lead with day-one instrumentation, not ROI math.
Triggered by: objection pattern + memory match (Apr 22 transcript)
Priya Shah · 00:17
"If we move forward, I need to walk Lena through a 90-day adoption story. Without that, this doesn't get a yes."
Goose fires — signal · 00:18
She just stated the deal criteria out loud. Repeat it back word-for-word. Make her own it. This is the close criteria — don't move past it.
Triggered by: intent signal detection
Marcus Tovar · 00:35
"Quick question — what about data residency? Our German customers are non-negotiable on that."
Goose fires — reminder · 00:36
EU one-pager is in your sales drive under "Northwind / Compliance." Promise the doc — don't wing the answer. This objection was flagged in the pre-call brief.
Triggered by: keyword match + pre-call brief reference
Priya Shah · 00:51
"Okay. If you can get me that doc and a 20-minute slot with Lena next week, we have a real conversation."
Goose fires — next step · 00:52
She just gave you the close. Lock dates right now. Propose two specific slots — don't say "next week" and don't ask her to find time. "Does Tuesday at 2pm or Wednesday at 10am work for you and Lena?"
Triggered by: commitment signal detection

Named for outcomes,
not endpoints.

Each agent owns a specific moment in the selling cycle. They share a single integration layer and a single voice — but run independently, with the right latency and context window for the job.

📋
Pre-Call Agent
Briefings pulled from your full stack, 15 minutes before every meeting. Who's in the room, what they care about, what you promised, three things to drive.
✉️
Outreach Agent
Per-contact drafts grounded in real signals. No generic templates. Rep approval required before anything sends. The signal it's grounded in is cited inline.
🦢
Goose · Live
Streaming suggestions during your call — objections, signals, next steps, pacing. Sub-1.5 second latency. Stays silent unless it has something worth saying.
🎓
Coaching Agent
Post-call transcript, real to-dos with owners and dates, coaching notes tied to specific timestamps, CRM updates proposed for rep confirmation.
📈
Leadership Agent
Team-wide trend analysis — where deals stall, what objections recur, what training would move the number, what signals marketing and product need to hear.

Trends that move
the number.

The Leadership Agent aggregates patterns across every call, deal, and outreach sequence your team runs. What it surfaces goes beyond dashboards — it feeds back to marketing, product, and enablement with actionable intelligence.


Early Access · Shape the Product

Tell us what
you need.

Aiuto is being built for the reps and leaders who are done with tools that generate dashboards instead of deals. If that's you, take five minutes and tell us about your stack, your process, and what's actually slowing you down.

Take the Survey
5 minutes · No pitch · Your input shapes the product